Company Description
Flink is the leading quick commerce player in Europe. We are on a mission to give people back time: You can order your groceries through our app and we deliver to your doorstep in minutes. We carry 2,500 products with a focus on the leading brands in each category. We aim for sustainability by making deliveries on electric bikes and utilizing recyclable packaging.
Flink launched in February 2021 and already operates in more than 90 cities in Germany, and the Netherlands. The business generated more than EUR 500m in revenues in 2023 and is operationally profitable. Flink is backed by the world’s most renowned tech investors, including Prosus, Mubadala, and Bond, and strategic investors like Doordash and REWE. We take great pride in being an inclusive employer that offers equal opportunities, and we celebrate the diversity and multiculturalism of our team. We're growing fast and always pushing ourselves to do better - we play for #1.
In your role as Retail Media Manager (m/f/d) you will be responsible for the retail media portfolio of Flink. Your goal is to support the team by leveraging this new revenue stream, strengthen the relationships with brands and agencies to give them the opportunity to advertise their products on Flink channels and beyond.
Job Description
Product & Business Strategy
- Support the development and refinement of our retail media product portfolio, including on-site sponsored products, display advertising and off-site extension programs.
- Analyze the market, synthesize client feedback and build compelling business cases to champion the development of new revenue-generating ad products.
- Work with internal marketing, product and data teams to help define requirements and bring new advertising solutions to life.
B2B Partnerships & Commercialization
- Create and continuously refine our go-to-market toolkit, including impactful sales collateral and data-driven case studies tailored for sophisticated B2B buyers like media agencies.
- Act as the commercial and strategic lead for our most important B2B relationships. Directly engage with major media agencies and brand partners in pitches and strategic meetings, while also empowering our broader sales team with the tools and insights to win.
- Contribute to our audience strategy by identifying how to best leverage first- and third-party data for advanced targeting, helping to build a core competitive advantage.
- Act as a subject matter expert, supporting the vendor management team in client meetings and providing insights on campaign strategy and best practices.
Performance Analytics & Intelligence
- Take charge of the reporting and analysis for the overall health and profitability of this core business unit, tracking key indicators like revenue mix, advertiser adoption and product sell-through.
- Move beyond reporting on what happened to explaining why it happened, delivering actionable recommendations to leadership that directly influence sales tactics and investment priorities.
- Uphold the accuracy and reliability of our performance measurement framework. You will be the point person for troubleshooting data discrepancies to ensure all commercial decisions are based on sound data (ROAS, CTR, etc.).
Qualifications
- A Bachelor’s degree in Business, Marketing, Advertising or a related field.
- 2-4 years of experience in digital advertising, media sales, e-commerce or a related field.
- A solid understanding of the digital advertising ecosystem. Experience at a publisher, ad tech company or in media sales is a significant advantage.
- A business-oriented mindset with an ability to understand brand objectives and translate them into advertising solutions.
- Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams (e.g., Sales, Marketing, Product, Data).
- Comfortable working with data to analyze performance, identify trends, and make informed recommendations. Proficiency in GSHEET/Excel is required.
- A self-starter who is excited about the opportunity to build and shape a new business unit within a growing retail organization.
- Working proficiency (C1) in both English and German
Additional Information
- A €1000 annual L&D budget as well as individual coaching options to ensure you have plenty of opportunities to learn, grow and achieve your goals
- 26 days of vacation, +1 day every year up to a maximum of 30 days
- A mobility budget of 35 EUR per month for Deutschland Ticket subsidy
- A cool discount on your Urban Sports Club membership
- Attractive company pension options
- Unlimited access to an e-learning and development platform, MyAcademy, including online German courses
- Online discounts with Corporate Benefits and Future Bens
- A cool discount off your personal Flink orders; be the first to test out new products!
- A modern and dog-friendly office in the heart of Berlin - lots of delicious lunch spots available within short walking distance
It is our commitment that every applicant will be evaluated according to their skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion.
